2014 S.E.E.D. Business Plan Competition
Advancing Women Entrepreneurship


The 6th Annual NAWBO-CJ Business Plan Competition, Supporting Emerging Entrepreneurs’ Development [SEED] is sponsored by the National Association of Women Business Owners - Central Jersey Chapter in collaboration with Rutgers University’s Office of New Ventures and Entrepreneurship. Winners will be announced during a May 20th conference being held at Trayes Hall, on Rutgers University's Douglas Campus, New Brunswick, NJ.

The National Association of Women Business Owners-CJ created S.E.E.D. to:

•    Encourage women in the formation of strong businesses
•    Share the communal knowledge of experienced entrepreneurs
•    Support women in the realization of their entrepreneurial dream
•    Improve the survival rate of women owned businesses

Who is eligible?

This opportunity is available to Rutgers faculty, students, staff and New Jersey Entrepreneurs. Teams must be composed of at least 50% woman; excising businesses must be at least 50% woman-owned and less than 2 years old by March 15 to enter. 

How will the competition work?

•    Contestants will be solicited from throughout New Jersey
•    Contestants will be judged based on their answers to six [6] key questions (see list below)
•    Judges will select five [5]  finalists in early May and invite them to attend the May 20th conference
•    Each of the five [5]  finalists will make a three [3] minute presentation before a panel of judges and a live audience
•    The  winner will be selected that night and receive a prize package worth approximately $15,000

How to enter the S.E.E.D. competition?

Complete the online application (Demongraphic data and the six key questions below) by the March 15th deadline and pay the application fee. Only one application per business is permitted. The application fee is $35.

The six Key questions:

1.    Provide an executive summary that describes your business. (3000 characters or less)
2.    Who is your target market or ideal customer and how do you plan to reach them? (3000 characters or less)
3.    What sets your business apart from other businesses in your industry? (3000 characters or less)
4.    What are your short-term and long-term goals? (3000 characters or less)
5.    What skills or experience do you bring to the business? (3000 characters or less)
6.    Summarize the financial needs of your business and how you will meet them. (3000 characters or less)


For questions please contact: Helen Hogan (seed@nawbocentraljersey.org) or Chris Plfaum (chris.pflaum@rutgers.edu
NAWBO-CJ               Rutgers University
http://www.nawbocentraljersey.org/                          https://otc.rutgers.edu/NVE